Thursday afternoon, some business owners aired their side of the story to a few city council members inside "The Architect Bar and Social House" on Hargett Street.
It's the big, flashy signs -- the ones that make you look twice -- that could be in jeopardy.
Those who want the sign regulations say it's a safety issue, and also an aesthetics issue, but business owners say it's their livelihood.
"How we survive is through signage. So people can see who we are, what we are, and what we do," said Louie Bowen, the owner of Hughie & Louie's. "We can't do it without great signage and unique and individual signs. It can't just be black and white. It has to be colorful. It has to be out of sight and dynamite and too much to see!"
The worry is that business will suffer if business owners can't have signs in their windows. The owners are angry about a push from some city council members to further restrict signage.
"I do understand about gaudy," said Ed Solesky, who works for The Architect. "You don't want things trashy. You don't want things to ruin your neighborhood or whatever. In the same token, where is the freedom of expression."
ABC11 tried contacting council members in support of regulating signs, but none returned our calls.
The council members who were at Thursday's meeting urged everyone involved to attend Tuesday's city council meeting so all sides of the issue can be heard.