Dizzying lineup -- and prices -- of Super Bowl 50 gear

SAN FRANCISCO (WTVD) -- While the NFL wants viewers to be entertained from afar, the hope is to have fans in San Francisco loaded up with Super Bowl 50 gear before they depart.

Jackets and hats are some of the items available out in the Bay Area for Super Bowl week.

Joe Mazur

More than 1,500 exclusive styles jam the merchandise store. Some of which might break the bank. The puffy jacket with the Panthers logo? A cool $500.

The official colors are gold (more mustard) and black. Gold being the symbol for a 50th anniversary.

Super Bowl shirts for sale on the West Coast.

Joe Mazur

The Panthers fans we found shopping were more interested in the blue and black items.

Not surprising!

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