Investigators said the car was headed along Hoke Loop Road around 4 a.m. when it left the road and hit a utility pole.
The driver, 29-year-old Michael Bethea, was pronounced dead at the scene.
Anyone with information regarding the traffic crash is asked to contact Officers with the Fayetteville Police Department's Traffic Unit at (910) 433-1807 or Crimestoppers at (910) 483-TIPS (8477). Crimestoppers information can also be submitted electronically, by visiting http://fay-nccrimestoppers.org and completing the anonymous online tip sheet, or by downloading the FREE "P3 Tips" app available for Apple devices in the Apple App Store and available for Android devices in Google Play.