Officers said an argument inside the store, between two people who know each other, escalated and one of them shot the other. Officers were dispatched to the store on a shots fired call around 11:36 a.m.
Law enforcement officers told ABC Affiliate WPDE that the person was shot in the hip after an argument inside the store.
The shooting suspect remains at large, according to police. Officers said it wasn't a random shooting and said the victim and suspected shooter are known to each other.
No other injuries have been reported.
The station reports a witness told them he heard what sounded like gunshots or fireworks and people took off running.
A woman said, "I was scared for my life, I ran as fast as I could to get out."
A man shopping describes what he witnessed, "It started as a big commotion. Then, 'bang bang'".
Walmart in Lumberton evacuated as law enforcement investigate incident inside
The shooting happened on one of the busiest shopping days of the year. The Friday after Thanksgiving, aka Black Friday, is considered the official kickoff to the holiday shopping season.
Some on social media describe what they witnessed inside the store.
ABC11 is following the story. Please check back for updates.
This incident comes just days after an employee shot and killed several coworkers at a Walmart in Chesapeake, Virginia. Police said Walmart say the alleged shooter Andre Bing was a manager.
Workers who survived the shooting, which happened Tuesday night, said they had just finished a team meeting when Bing pulled out a gun and started shooting.
Friday, police said their evidence show Bing had legally purchased the 9mm gun just hours before the shooting.
Bing left a 'death note' on his phone apologizing to coworkers and God. He also blamed coworkers who mocked him, the note states.
Survivor of the Walmart shooting opens up about her harrowing story