Some businesses see '500%' foot traffic increase, other experience 'devastating' dip from storms

Wednesday, January 28, 2026
RALEIGH, N.C. (WTVD) -- Some businesses are seeing sales skyrocket with the back-to-back winter storms.

Burke Brothers Hardware owner Jeff Hastings said he's had a tremendous few days of business, and foot traffic has soared.

"(It's been up) about 500%," he said.

Nine-year-old Syler Yates was finally able to get his hands on a sled there for the expected snowfall this weekend.

"I'm excited for it," Syler said.



Meanwhile, his mom had to pick up a snow shovel.

"We still have a thick layer of ice in our driveway," said Raleigh resident Victoria Loughridge.

Hastings has pallets of some cold-weather merchandise in his parking lot. Additional shipments of more propane, firewood, and batteries arrived Wednesday.

Hastings still has hundreds of sleds left from the big order he placed last week for 1,700 sleds.

"My belief is I'm going to go big or go home," he said. "When I've started ordering, I just maxed out"



There is one item, though, that he can't get his hands on.

"I'd love to be able to get some ice melt like half the world, but nobody around Raleigh that I'm aware of has any ice melt," said Hastings. "I don't think anybody in North Carolina."

Other small businesses are reeling from closing their doors this past weekend, and they may have to close again this upcoming weekend.

Even as the ice is melting at Amedeo's Italian Restaurant, owner David Harris said he's waiting on sales to warm up.

Back-to-back storms as Triangle Restaurant Week is underway.


"Usually after these type of storms, people come out in droves," said Harris. "I haven't seen that this time."



Harris is aware of what this means for staff among his four restaurants.

"It is pretty devastating for the employees, and we try to help them out as much as I can," said Harris. "We do need to have support from the local community."

There are back-to-back storms as Triangle Restaurant Week is underway.

It's meant to prop up businesses already navigating through the slowest time of year.



"We know the weekend's going to be tough. It's going to be a snowstorm this weekend," said Triangle Restaurant Week Founder Damon Butler.

More than 90 places are participating in Triangle Restaurant Week, which is the highest number since the culinary event started 15 years ago.

Restaurants are offering 3-course meals for $25 up to $50.

There's a push to patronize these spots, especially right now.

"Restaurants have been struggling. it's not a secret out there," said Butler. "But we saw an OpenTable study that came out just this year that (said) a lot of folks are looking for value this year. That's why restaurant week is key."

Butler says diners can save about $10 or $15 for each three-course meal.

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