Disney's World Princess Week is here! Head to Target to find princess favorites under $30, including dolls by Jakks Pacific, dress-up clothes, and bath toys. From August 16 to 22, 2026, Disney celebrates the courage, kindness, and inspiration of princesses everywhere. This year's theme is "Once a Princess, Always a Princess."
Celebrate Disney's World Princess Week:
Ariel comes dressed in a colorful mermaid outfit with a sparkling skirt decorated with sea stars and seashells. She has glittery eyes, a dress that's easy to change, a tiara, removable shoes, and a matching brush. Ariel is ready to bring a little magic to each day, whether on land or under the sea.
Rapunzel wears a bright purple outfit and a shiny skirt with lantern and sunburst designs. She has sparkling eyes, a dress that's easy to change, a tiara, removable shoes, and a brush for her long hair. Rapunzel is a great companion for any story you imagine.
Tiana wears a bright green and yellow outfit, and her shiny skirt features sparkling lily designs. She has sparkling eyes, a dress that's easy to change, a tiara, removable shoes, and a brush for her hair. Tiana is ready for any adventure you imagine.
Moana comes in her classic outfit and is ready for any journey, big or small. Her clothes are easy to put on, and her headband is simple to use. Take Moana along and explore new places together.
Jasmine wears a teal outfit with a shiny peplum decorated with Genie lamp and flower designs. She has glittering eyes, a two-piece outfit you can mix and match, a tiara, removable shoes, and a hairbrush. Jasmine is ready for fun adventures and magical moments every day.
Snow White comes dressed in a glittery blue and yellow dress with vibrant red shoes and a matching headband. Join Snow White for adventures with animal friends or enjoy quiet time at home.
Aurora wears a pink outfit with a holographic skirt decorated with shiny roses. She has glittery eyes, a dress that's easy to put on and take off, a tiara, removable shoes, and a matching pink hairbrush. My Friend Aurora is a great companion for any fairytale adventure.
Belle wears a yellow gown with a holofoil skirt decorated with pink rosettes and character icons. She has glittery eyes, a dress that's easy to put on and take off, a tiara, removable shoes, and a matching yellow hairbrush. My Friend Belle is a great companion for fun adventures.
Make dress-up time magical with the Disney Princess Belle Dress. This bright yellow gown features pink details and shiny roses that sparkle when you twirl. It's decorated with pink rosettes and sparkling trim.
Step into a fairy tale with the Disney Princess Aurora Dress. This pink gown features shiny roses and metallic touches that sparkle as you move.
Make every day special with the Disney Princess Cinderella Dress. This light blue gown sparkles with shiny pumpkins and glass slippers, finished with metallic accents. Step into Cinderella's world and just remember to leave before midnight.
Have fun with the Disney Princess Magical Light & Style Rapunzel doll. Use the special light tool to create glowing designs in Rapunzel's long hair. When the designs fade, you can start again.
Make bath time extra fun with the Disney Princess Bathtime Fun Baby Moana Doll. Baby Moana wears an ocean-themed two-piece outfit and is ready for water adventures. Her hibiscus flower changes color in the water, and you can squeeze her turtle and conch shell friends for squirting fun.
The baby Cinderella doll wears a blue outfit with a sparkling tiara, pumpkins, and glass slippers, and is perfect for hugs. She can hold her own bottle and pacifier, just like a princess in training.
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