Posts on the Twitter website by former star player Marvin Austin didn't help.
UNC's problems began last year when the school announced it was looking into academic misconduct and allegations that players got perks from professional sports agents.
In all, 14 players missed at least one game because of the probe with seven being ruled out for the entire year. An eighth was cleared to return at midseason but decided to redshirt.
Last month, North Carolina received a notice of allegations from the NCAA outlining numerous "potential major violations" in the football program, including unethical conduct by a former assistant coach as well as failure to adequately monitor the conduct of a former and current players.
In the opinion piece published by the N&O Tuesday, the paper said it appears more embarrassing information may soon be revealed.
"The revered university is paying a dear price indeed for bending to sports boosters' burning desire for a big-time football program," it said in part.
Marvin Austin, who was one of the players kicked off the team for violating an NCAA ban on gifts, appears to be of the same opinion.
He's moved on to a contract with the New York Giants, but he's still a player in the UNC scandal - implying on Twitter that bending or breaking the rules for top athletes is far more widespread than anyone wants to admit.
Austin compared UNC to other schools and other coaches that have seen their share of athletic troubles, tweeting this Monday:
JULY 18 - 2:58PM
yeah, just like jim tresel, bruce pearl, rich rodrigez, and jim colhone didn't know...just face it to be an elite in college athletics. U gotta bend the rules..oh yea let's not forget oregon and auburn....yea butch has only been coachin for 20 year.
ABC11 put in multiple phone calls Tuesday to top school officials. No one would agree to an interview