Around 6 p.m., police say a man approached the woman as she walked across the Belk's parking lot, and asked her for directions.
The suspect then grabbed the woman's purse and jerked it from her.
Police said he then got into the passenger side of the white extended cab pick-up truck and fled the scene. It had a silver toolbox along the right side of the bed of the truck, and a black ladder rack on the back.
The suspect was described as a white man standing between 5'10" to 6' tall, weighing about 170 to 200 pounds, and wearing a dark brown jacket, and black pants.
Anyone with information about the robbery is asked to contact Detective E. Blair with the Fayetteville Police Department at (910) 580-2105 or Crimestoppers at (910) 483-TIPS (8477). Crimestoppers information can also be submitted by visiting http://www.fay-nccrimestoppers.org/send_a_tip.aspx and completing the anonymous online tip sheet or by text-a-tip on your mobile device by sending a message to 274637 (in the text box type "4Tip" followed by your message).