Jerry Fuquay, who co-owns the gas station, was shot in the neck during an apparent armed robbery as he was closing the store.
"He was closing the store and locking it and they run up and ambushed him and shot him in the neck. It was over a pack of cigarettes and $15 worth of gas," said Fuquay's friend, Keith Jaques.
Although wounded, Fuquay was able to speak when Wake County Sheriff Donnie Harrison arrived on the scene.
"It appeared to be a black male that possibly had a mask on," Harrison said.
The Wake County Sheriff's Office said it's unclear if the suspect got away on foot or by car.
Neighbors told ABC11 that there have been about a half-dozen robberies at the store before, but no one was ever hurt.
Thomas Vann, who lives next door to the store, said Fuquay is from Durham and owns a convenience store there too.
Fuquay is currently recovering at WakeMed. He was last listed in good condition.
Deputies are asking anyone with more information about the incident to contact them.
There are only surveillance cameras inside the store so there is no picture of the gunman. That's why detectives want to talk with anyone who was in the area around the time of the shooting.